http://www.digiday.com Digital Content, Digital Advertising, Digital Marketing Wed, 19 Jun 2013 04:06:01 +0000 en hourly 1 http://www.digiday.com/brands/social-roi-answer-lies-in-brain-waves/ http://www.digiday.com/brands/social-roi-answer-lies-in-brain-waves/#comments Mon, 06 Aug 2012 18:02:07 +0000 Caroline Winnett http://www.digiday.com/?p=18830 Brands wanting to know what their Facebook connections are worth might want to explore neuroscience, explains Nielsen NeuroFocus' Caroline Winnett.]]> http://www.digiday.com/brands/social-roi-answer-lies-in-brain-waves/feed/ 1