Author Archive: Deanna Zammit
-
Should Publishers Let Print Perish?
09.18.2012We asked our Digiday Publishing Summit speakers if paper will go the way of the dodo.
-
Best Global Sports Videos of 2012
09.17.20122012 will go down as the year global sports blew open the door for online video. Video Awards Host Chris Pfaff shares his top picks.
-
5 Reasons Programmatic Buying Is Sexy
09.13.2012You think programmatic buying is boring? Here’s a different way to think about it.
-
Why Kellogg Believes in Programmatic Buying
09.07.2012Digiday will hold an hourlong session on Sept. 19 with Bob Arnold, Kellogg associate director of global digital strategy, to discuss why it is shifting budget to machine-based ad buying.
-
Luxury Marketers Move Online Fast
08.28.2012Did you miss Digiday’s Luxury Breakfast? Watch a recap here.
-
Luxury Brands Look To Online Video
08.23.2012In an”Engaging the Affluent” study, Digiday and Martini Media found over 85 percent of luxury brands say online video is more effective at driving sales than television.
