http://www.digiday.com Digital Content, Digital Advertising, Digital Marketing Sat, 18 May 2013 02:56:27 +0000 en hourly 1 http://www.digiday.com/agencies/why-marketers-need-to-take-back-control/ http://www.digiday.com/agencies/why-marketers-need-to-take-back-control/#comments Fri, 02 Nov 2012 04:02:50 +0000 Jack Smith http://www.digiday.com/?p=25259 At the heart of marketers’ retaking control is dissatisfaction with their agencies' inability to adapt fast enough to meet new kinds of client requirements, argues Simulmedia's Jack Smith.]]> http://www.digiday.com/agencies/why-marketers-need-to-take-back-control/feed/ 0