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Author Archive: John Lim

John Lim
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  • john@lifeinmobile.com



  • mobile user

    Google to Marketers: Optimize for Mobile or Else

    09.24.2012

    With the release of mobile search tags, Google has stated that it has waited long enough for your company to go mobile, according to Life In Mobile’s John Lim.


PUBLISHERS
21

fightthepower

Fighting Over the Future of Display

Haniya Rae 05.19.2013

Digiday readers weigh in on whether banner ads get a bad rap, or if they’re a symbol of all that’s wrong with digital advertising.


PUBLISHERS
150

easybuttons

The Price of Original Content

Brian Morrissey 05.17.2013

When the name of the game in publishing is volume, shortcuts are the norm.


PUBLISHERS
1354

Hillary Duff

30 Signs You’ve Been in Ad Sales Too Long

Brian Morrissey 05.17.2013

You think it’s totally normal to cater lunch for 20 24-year-olds who don’t really care about you and 29 other signs to look out for.


PLATFORMS
146

Reddit Pitch

Reddit’s Pitch to Advertisers

Brian Morrissey 05.17.2013

The social news site makes its case to advertisers that it’s a great place for marketing.


BRANDS
51

Broom and Dustpan

Buyers Need to Help Clean Up Ad Tech

Walter Knapp 05.17.2013

Ad tech is rife with shady practices. It’s the ad buyers that can make a real difference. argues Federated Media’s Walter Knapp.


AGENCIES
53

innovation

What Are the Biggest Innovations Right Now in Digital Media?

Haniya Rae 05.17.2013

Razorfish’s Ray Valez, Havas’ John Winsor, Mail Online’s Sean O’Neal and Nissan’s Erich Marx on mobile, social and the Internet of things.


PUBLISHERS
134

Google Glass

Why Hearst Wants in on Google Glass

Josh Sternberg 05.17.2013

Elle is among the first publishers to build for the new wearable computer.


top jobs

  • Digital Account Executive (LA, SF, CHI, NYC)

    http://www.dedicatedmedia.com    Sales Marketing    Ad Technology
  • Associate Editor, Marketing and Content

       Creative Services    Publishing / Media Company
  • Facebook Campaign Manager

       Account Management    Ad Technology
  • Account Executive (Outside Sales – LA, SF & NYC)

       Account Management    Publishing / Media Company
  • Account Executive – New York

       Sales Marketing    Ad Technology
  • SEO Marketing Manager

       Marketing / Brand Manager    Publishing / Media Company
  • Ad Solutions Video Product Developer, Digital Media Sales Operations

       Sales & Business Development    Ad Technology
  • Ad Solutions TVE Mobile / Emerging Media Product Developer

       Sales & Business Development    Ad Technology
  • Digital Sales Manager (Tampa, FL)

       Account Management    Ad Technology
  • Account Executive

       Sales & Business Development    Publishing / Media Company
  • Online Account Executive

       Account Management    Ad Technology
  • Executive Vice President, Strategic Business Development

    Edelman    Account Management    Ad Technology
  • Senior Account Supervisor Search – Edelman Digital

    Edelman    Marketing / Brand Manager    Brand Marketer
  • Mobile Specialist

       Technology Department    Publishing / Media Company


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