• NBC News Takes on Social TV

    Broadcast TV news, once derided as being on its last legs, hopes social media can put some pep in its step.


  • Twitter Outsources Ad Innovation

    Many core features of Twitter weren’t built by the company. That might end up being the case when it comes to its ad model.


  • Jane Pratt Takes The Web

    Jane Pratt brings what she’s learned in the print world to online publishing with the honest yet irreverent XOJane.


  • Pinterest’s Got a Copyright Problem

    The Awl’s Choire Sicha thinks Silicon Valley’s latest digital darling has a world of hurt waiting for it because it’s main purpose is to enable users to take photographers’ work without permission.


  • Tumblr Inches Into Media

    Tumblr takes a step closer to becoming a media company, as it hires two journalists to head an editorial team who will write about the Tumblr community.


  • Can Demand Media Come Back?

    Demand Media made its name on high-quantity content that critics say is often low quality. It’s betting on augmenting the mass approach with higher quality, brand friendly content.


  • News Sites Struggle with Ad Targeting

    The latest and greatest techniques in ad targeting aren’t used by most news sites. The bigger problem for those sites might be that their data isn’t that useful.


  • Thrillist’s Email Empire

    Ben Lerer is proving that a media company for young dudes can be built on that most old-school of social technologies: email.