The French philosopher has a surprising amount to say about how digital media execs throw around the word “authentic.”
An English literature professor examines how and why digital media execs speak opaquely.
Digiday’s copy editor, a professor of English literature, enters the world of Twitter on the hunt for meaningful conversation.
The Internet giants of today would be wise to bone up on what Shelley had to say about the reign of King George III.
Modern creativity is often thought of needing collaboration at its core. And yet there’s a powerful case that true creativity requires the singleminded devotion of the loner.
Digiday’s copy editor, a professor of English literature, takes exception to the industry’s (and Digiday’s) tendency to lapse into cliché.
Digiday’s copy editor, who is also a professor of English at a university, describes his experience trying to decipher just what in the world people in advertising technology are talking about.
If native advertising is the future of digital media, the industry should at least agree what it means.
The Ferraro spread is the latest brand to show that being heavy-handed with fans these days is a recipe for disaster.
Twitter’s rolling out ad-supported video clips, putting pressure on advertisers and agencies to push out shorter spots.
Its new tech lab is dedicated to helping the retailer to get a head start on the latest in tech.
While social rarely provides direct revenue, publishers see social media teams as vitally important.
Do you use the words “aggregation” and “curation” frequently? Check your Klout score daily? You’ve passed into guru territory.
Vine’s six-second limitation isn’t holding brands back from adopting the platform.