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	<title>Digiday</title>
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	<link>http://www.digiday.com</link>
	<description>Digital Content, Digital Advertising, Digital Marketing</description>
	<lastBuildDate>Wed, 16 May 2012 20:03:50 +0000</lastBuildDate>
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		<title>J&amp;J&#8217;s Digital Priorities for 2012</title>
		<link>http://www.digiday.com/brands/jjs-digital-priorities-for-2012/</link>
		<link></link>
		<image>1</image>
		<comments>http://www.digiday.com/brands/jjs-digital-priorities-for-2012/#comments</comments>
		<pubDate>Wed, 16 May 2012 15:41:40 +0000</pubDate>
		<author>Giselle Abramovich</author>
				<category><![CDATA[BRANDS]]></category>

		<guid isPermaLink="false">http://www.digiday.com/?p=12973</guid>
		<description><![CDATA[<img width="115" height="115" src="http://www.digiday.com/wp-content/uploads/2012/05/JJ-115x115.jpg" class="attachment-main-thumb wp-post-image" alt="J&amp;J" title="J&amp;J" /><p>The brand giant is focused on social and mobile and is wary of drowning in too much digital data. <a href="http://www.digiday.com/brands/jjs-digital-priorities-for-2012/" rel="nofollow" class="morelink"><img src=http://www.digiday.com/wp-content/themes/digiday/images/read_more.png></a></p>]]></description>
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		<title>How EBay Won at Facebook</title>
		<link>http://www.digiday.com/brands/how-ebay-won-at-facebook/</link>
		<link></link>
		<image>1</image>
		<comments>http://www.digiday.com/brands/how-ebay-won-at-facebook/#comments</comments>
		<pubDate>Wed, 16 May 2012 15:34:16 +0000</pubDate>
		<author>Giselle Abramovich</author>
				<category><![CDATA[BRANDS]]></category>

		<guid isPermaLink="false">http://www.digiday.com/?p=12930</guid>
		<description><![CDATA[<img width="115" height="115" src="http://www.digiday.com/wp-content/uploads/2012/05/EBAY-115x115.png" class="attachment-main-thumb wp-post-image" alt="EBAY" title="EBAY" /><p>EBay&#8217;s new approach to social media marketing has tripled engagement levels on Facebook, according to the company.  <a href="http://www.digiday.com/brands/how-ebay-won-at-facebook/" rel="nofollow" class="morelink"><img src=http://www.digiday.com/wp-content/themes/digiday/images/read_more.png></a></p>]]></description>
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		<title>The Great Banner Ad Debate</title>
		<link>http://www.digiday.com/publishers/the-great-banner-ad-debate/</link>
		<link></link>
		<image>1</image>
		<comments>http://www.digiday.com/publishers/the-great-banner-ad-debate/#comments</comments>
		<pubDate>Wed, 16 May 2012 04:07:01 +0000</pubDate>
		<author>Brian Morrissey</author>
				<category><![CDATA[PUBLISHERS]]></category>

		<guid isPermaLink="false">http://www.digiday.com/?p=12953</guid>
		<description><![CDATA[<img width="115" height="115" src="http://www.digiday.com/wp-content/uploads/2012/05/my_tombstone-2-115x115.jpg" class="attachment-main-thumb wp-post-image" alt="my_tombstone (2)" title="my_tombstone (2)" /><p>Industry vetrans like Vox Media&#8217;s Jim Bankoff, Cheil&#8217;s Lars Bastholm, KBS+P&#8217;s Darren Herman and others weigh in on whether display ads are doomed. <a href="http://www.digiday.com/publishers/the-great-banner-ad-debate/" rel="nofollow" class="morelink"><img src=http://www.digiday.com/wp-content/themes/digiday/images/read_more.png></a></p>]]></description>
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		<title>AmEx&#8217;s Ambitious Mobile Bet Banks on ROI</title>
		<link>http://www.digiday.com/brands/amex-is-betting-on-mobile-to-drive-transactions/</link>
		<link></link>
		<image>1</image>
		<comments>http://www.digiday.com/brands/amex-is-betting-on-mobile-to-drive-transactions/#comments</comments>
		<pubDate>Wed, 16 May 2012 04:05:21 +0000</pubDate>
		<author>Giselle Abramovich</author>
				<category><![CDATA[BRANDS]]></category>

		<guid isPermaLink="false">http://www.digiday.com/?p=12903</guid>
		<description><![CDATA[<img width="115" height="115" src="http://www.digiday.com/wp-content/uploads/2012/05/amex1-115x115.png" class="attachment-main-thumb wp-post-image" alt="amex" title="amex" /><p>At a time when many brands are still experimenting in mobile, American Express is tying mobile into hard sales goals.  <a href="http://www.digiday.com/brands/amex-is-betting-on-mobile-to-drive-transactions/" rel="nofollow" class="morelink"><img src=http://www.digiday.com/wp-content/themes/digiday/images/read_more.png></a></p>]]></description>
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		<title>Battle of the Digital Brands: Delta vs. JetBlue</title>
		<link>http://www.digiday.com/brands/battle-of-the-digital-brands-delta-vs-jetblue/</link>
		<link></link>
		<image>1</image>
		<comments>http://www.digiday.com/brands/battle-of-the-digital-brands-delta-vs-jetblue/#comments</comments>
		<pubDate>Wed, 16 May 2012 04:03:44 +0000</pubDate>
		<author>Josh Sternberg</author>
				<category><![CDATA[BRANDS]]></category>

		<guid isPermaLink="false">http://www.digiday.com/?p=12921</guid>
		<description><![CDATA[<img width="115" height="115" src="http://www.digiday.com/wp-content/uploads/2012/05/Screen-shot-2012-05-15-at-3.10.03-PM-115x115.png" class="attachment-main-thumb wp-post-image" alt="jetblue v delta" title="jetblue v delta" /><p>In this week&#8217;s battle of the digital brands, Delta and JetBlue square off. Which airline flies the highest in the digital world? <a href="http://www.digiday.com/brands/battle-of-the-digital-brands-delta-vs-jetblue/" rel="nofollow" class="morelink"><img src=http://www.digiday.com/wp-content/themes/digiday/images/read_more.png></a></p>]]></description>
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		<title>Why Google Plus Hasn&#8217;t Failed</title>
		<link>http://www.digiday.com/platforms/why-google-plus-is-not-a-failure/</link>
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		<image>1</image>
		<comments>http://www.digiday.com/platforms/why-google-plus-is-not-a-failure/#comments</comments>
		<pubDate>Wed, 16 May 2012 04:03:37 +0000</pubDate>
		<author>Steven Goldner</author>
				<category><![CDATA[PLATFORMS]]></category>

		<guid isPermaLink="false">http://www.digiday.com/?p=12885</guid>
		<description><![CDATA[<img width="115" height="115" src="http://www.digiday.com/wp-content/uploads/2012/05/MediaWhiz-Steve-Goldner-headshot-300dpi-115x115.jpg" class="attachment-main-thumb wp-post-image" alt="MediaWhiz - Steve Goldner headshot 300dpi" title="MediaWhiz - Steve Goldner headshot 300dpi" /><p>Google Plus isn&#8217;t replacing Facebook, but that doesn&#8217;t mean it won&#8217;t be a wild success, according to Mediawhiz&#8217;s Steve Goldner. <a href="http://www.digiday.com/platforms/why-google-plus-is-not-a-failure/" rel="nofollow" class="morelink"><img src=http://www.digiday.com/wp-content/themes/digiday/images/read_more.png></a></p>]]></description>
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		<title>Facebook Parenting</title>
		<link>http://www.digiday.com/etc/facebook-parenting/</link>
		<link></link>
		<image>1</image>
		<comments>http://www.digiday.com/etc/facebook-parenting/#comments</comments>
		<pubDate>Wed, 16 May 2012 04:00:20 +0000</pubDate>
		<author>Saya Weissman</author>
				<category><![CDATA[ETC]]></category>

		<guid isPermaLink="false">http://www.digiday.com/?p=12892</guid>
		<description><![CDATA[<img width="115" height="115" src="http://www.digiday.com/wp-content/uploads/2012/05/baby-115x115.jpg" class="attachment-main-thumb wp-post-image" alt="baby" title="baby" /><p>It has become a normal part of parenthood to share the experience online, but is that a good thing for the child? <a href="http://www.digiday.com/etc/facebook-parenting/" rel="nofollow" class="morelink"><img src=http://www.digiday.com/wp-content/themes/digiday/images/read_more.png></a></p>]]></description>
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