Search Results for: %20media
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The Trouble with Mobile Ads
Carla Rover 07.12.2011Rich mobile media ads have garnered great engagement rates, according to recent studies but they still aren’t the most commonly used form of mobile ad. It may be a PR problem, according to Medialets CEO Eric Litman.
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Pharma’s Stuck in Web’s Waiting Room
Mike Shields 06.27.2011Frustration is building among heath and medical Web publishers and brands about the lack of FDA guidelines regarding online advertising. Meanwhile, major pharma advertisers are seeking help from Facebook, with some resistance.
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When is the Netflix Upfront?
Mike Shields 05.19.2011Netflix has famously shied away from advertising. But as it moves into original content, now might be the perfect time to change that thinking.
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CBS Mines Social for Web Show
Mike Shields 05.17.2011CBSNews.com is introducing a weekly Web series called What’s Trending that aims to aggregate what content’s drawing chatter on Twitter and Facebook.
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Nick Denton Stands Firm
Mike Shields 05.15.2011Why the Gawker Media chief is ignoring the critics of the publisher’s site redesign.
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Why Facebook Turns a Cold Shoulder to Mobile Ads
Mike Shields 05.13.2011Facebook claims over 250 million mobile users and one of the most engaging, popular apps around. Yet the company carries no mobile ads.
