Frustration is building among heath and medical Web publishers and brands about the lack of FDA guidelines regarding online advertising. Meanwhile, major pharma advertisers are seeking help from Facebook, with some resistance. 
Social media is giving off so much data that it can be used to tell publishers and brand what and when to tweet.
New Chrome for Android browser and privacy policies will pave the way for powerful cross-device ad targeting.
R/GA gets in the wayback machine in their latest video, “Retro Tech.”
Camille Kubie, global brand and design manager at GE, discusses why the brand sees data well beyond ad targeting as a way to connect with consumers.
The second screen is more disruptive than it is complimentary to TV ads, in-app analytics firm Flurry suggests.
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