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Publicis and The Trade Desk settle their dispute, but tell no one why
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4017
Results for ‘Collective’
AI Revenue Generation
Arena Group, BuzzFeed, USA Today Co, Vox Media join RSL’s AI content licensing efforts
November 26, 2025
Evolving Agencies
Rising demand for principal media buying underpins WPP’s turnaround plan
February 26, 2026
Marketing on Platforms
TikTok courts CMOs with first-ever Collective, as it targets bigger budgets
March 24, 2026
AI Revenue Generation
AI royalties for small and midsize publishers: collective licensing’s next big play
October 17, 2025
The Creator Economy
NBA team the Atlanta Hawks bet on creators to boost advertiser appeal
April 9, 2025
Evolving Agencies
CourtAvenue’s latest acquisition dives into the world of bots — the less evil kind
February 10, 2025
Brands in Culture
How GameStop went from struggling retailer to eBay bidder
May 12, 2026
Subscriptions
How Time’s collectible covers make the case for a print comeback
May 29, 2024
Gaming & Esports
How whiskey brand Four Walls ‘hired its community’ to run a UGC ad campaign
October 3, 2024
AI Revenue Generation
News/Media Alliance signs AI licensing deal to unlock recurring RAG revenue for small and mid-sized publishers
March 23, 2026
Modern Retail
How apparel brands aim to win the spotlight at the Winter Olympics
January 15, 2026
The Creator Economy
More money is flowing into creator marketing — just not directly to creators
September 3, 2025
Sponsored
Unpacked: How loyalty programs power lifecycle marketing strategies
May 22, 2026
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