Search Results for: Facebook
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Pinterest Power
Saya Weissman 02.08.201210 Pinners to follow on Pinterest, Twitter addiction and more in The Feed.
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The Facebook Backlash
Brian Morrissey 02.07.2012It’s a rite of passage for a hot Silicon Valley company to file for a blockbuster IPO only to be greeted with a chorus of naysayers. Facebook is no different.
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Why Online Data Isn’t Enough
Brian Morrissey 02.07.2012Acxiom’s Nada Stirratt sees offline data as a way to verify the good from the bad in the reams of online data being collected today.
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Second-Screen Super Bowl Was a Letdown
Jack Marshall 02.07.2012Some second-screen Super Bowl experiences proved frustrating and difficult to interact with, and added little to either the game or the ads.
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‘Tis Better to Receive than to Give on Facebook
Saya Weissman 02.07.2012Social media’s not only making us self-centered but often selfish, it turns out.
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Why Publishers Are Betting on Sponsored Posts
Josh Sternberg 02.07.2012Digital media upstarts like The Huffington Post and Gawker are putting advertiser content next to editorial. Here’s why.
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Worth Reading: Will Facebook Dominate Brand Advertising?
Brian Morrissey 02.06.2012Matt Straz, founder of Namely, says that Facebook has the opportunity to be the dominant engine of digital brand advertising.
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H&M’s Super Bowl David Beckham Ad on Top
Saya Weissman 02.06.2012The top Super Bowl commercial according to social media analysis from Bluefin Labs is the H&M “David Beckham Bodywear” ad.
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Brands Disappoint in Social Super Bowl
Brian Morrissey 02.06.2012Consumers did their part, tweeting and Facebooking in record numbers, but advertisers mostly took the safe route with ads that weren’t so social.
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Reality Check: Brands Aren’t Publishers
Arnie Gullov-Singh 02.06.2012It’s tempting to think brands can be publishers in their own right. But that’s not the case for the vast majority, argues Adly CEO Arnie Gullov-Singh.
