Search Results for: Gannett
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USA Today Joins Facebook Open Graph Parade
Mike Shields 01.20.2012USA Today is the latest big name publisher looking to unlock the sharing power of Facebook’s Open Graph. It also views Facebook as a brand new monetization channel.

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Kill The Click And Other Radical Proposals To Save Web Ads
Mike Shields 11.15.2011Should the online ad business totally reinvent its business model? Is the growth of data/technology driven buying actually keeping brand dollars off the Web? Some believe that digital media needs a major rethinking.

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White Sox Spur Web Video
Mike Shields 10.31.2011Season, a new venture formerly owned by the Chicago White Sox, has begun selling advertisers ad inventory alongside sports highlights on over 250 media websites. As part of a partnership with the U.K.-based Perform, Season is able to offer brands access to over 70 million users as well as content from the majority of top sports leagues.

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Short Takes: Flipboard Makes Media Inroads
Brian Morrissey 10.17.2011USA Today is the latest publishers to link up with the iPad social-reading app.

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Why Hasn’t the Web Lived Up to Its Brand Promise?
Brian Morrissey 10.11.2011In the first of a 12-part series, Digiday probes the challenges the Internet has had in becoming a viable medium for brand advertising. Hear the thoughts of Dave Morgan, Wenda Harris Millard, Jim Spanfeller, Troy Young and other industry leaders.

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Self-Serve Challenge for Deals
Anne Sherber 07.08.2011The only way for Groupon, LivingSocial and others to create a scalable business out of instant deals is to get retailers comfortable uploading their own offers. And so far, the learning curve is steep, and adoption is slow.

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Newspaper Group Makes Audience Play
Carla Rover 03.28.2011QuadrantOne’s Q-Exchange is an ambitious effort by leading newspapers to find their way in the audience-buying ad world.

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5 Worthwhile Groupon Clones
Anne Sherber 03.23.2011There are dozens of daily deals services out there. Here are five that might just carve out a niche for themselves.

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Where’s the Money?
Anne Sherber 03.10.2011Publishers are seeing impressive consumer adoption in their iPad efforts, but they’re starting to question whether they’ll find a business model to match.

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Publishers Making Profits: Spotlight on Gannett Digital with GM and VP Josh Resnik
Carla Rover 02.22.2011Gannett is the nation’s leading newspaper group, operating 85 daily and more than 1,000 non-daily publications. It’s also one of the largest television broadcasting concerns, covering 18 percent of the USA, and operating more than 130 news content websites, reaching 15 percent of the American internet audience. The significance? Gannett has thrived, posting a 30 percent rise in profits this last quarter, in a world in which publishers and broadcasters are scrambling to create new revenue streams and find more detailed, predictive metrics. How did Gannett do it? Gannett Digital GM and VP Josh Resnick spoke with DIGIDAY: DATA on the reasons for his company’s success.






