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  • Wes PlanB

    How to Talk Social Media to Big Wigs

    Giselle Abramovich 05.11.2012

    Wes Crnkovich of ad agency Plan B guides brands on how to talk to top execs about social media in a language they will understand.


  • Visa

    Visa’s Social Strategy Follows Behaviors, Not Platforms

    Giselle Abramovich 05.11.2012

    The company’s “Go World” Olympics campaign is heavy into social media, only the brand isn’t trying to check the boxes of many platforms.


  • benkunz

    Feedback Loop: Doubting CBS on Social TV

    Ben Kunz 05.11.2012

    Mediassociates’ Ben Kunz on why CBS is cruising for a bruising in social TV. Plus: the guilty pleasure of Confessions.


  • newbird

    Tweets of the Week: Zuck’s Hoodie Speaks

    Saya Weissman 05.11.2012

    Talking hoodies and Twitter prostitution. Check out this week’s top industry tweets.


  • nickdenton

    Nick Denton: The Banner Ad Era is Closing

    Brian Morrissey 05.10.2012

    Gawker’s created a content unit in its sales department led by former Jalopnik editor Ray Wert.


  • Warren Buffett

    The Filter: Can The Oracle of Omaha Save Newspapers?

    Josh Sternberg 05.10.2012

    In this week’s Filter, Warren Buffett may buy newspapers, the Valley loves itself, Facebook social readers have issues and the Washington Post isn’t looking so good.


  • GooglePlus

    Don’t Sleep on Google Plus

    Josh Sternberg 05.10.2012

    Google’s social effort is a favorite whipping boy. But media entities like Bravo are hitting their stride on Google Plus.


  • brag

    @dmbrags: Did I Mention My MBA?

    Saya Weissman 05.10.2012

    Once again, modesty proves to be a virtue that many in the industry lack. Check out this week’s top digital media brags


  • Noah

    Percolate’s Noah Brier’s Must-Follows

    Josh Sternberg 05.10.2012

    Percolate’s Noah Brier chooses his industry must-follows.


  • CBS Connect

    CBS Goes Solo in Social TV

    Josh Sternberg 05.09.2012

    The network is betting on its social-TV destination in order to own the social conversation around its programming.


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BRANDS
44

J&J

J&J’s Digital Priorities for 2012

Giselle Abramovich 05.16.2012

The brand giant is focused on social and mobile and is wary of drowning in too much digital data.


BRANDS
53

EBAY

How EBay Won at Facebook

Giselle Abramovich 05.16.2012

EBay’s new approach to social media marketing has tripled engagement levels on Facebook, according to the company.


PUBLISHERS
126

my_tombstone (2)

The Great Banner Ad Debate

Brian Morrissey 05.16.2012

Industry vetrans like Vox Media’s Jim Bankoff, Cheil’s Lars Bastholm, KBS+P’s Darren Herman and others weigh in on whether display ads are doomed.


BRANDS
31

jetblue v delta

Battle of the Digital Brands: Delta vs. JetBlue

Josh Sternberg 05.16.2012

In this week’s battle of the digital brands, Delta and JetBlue square off. Which airline flies the highest in the digital world?


PLATFORMS
22

MediaWhiz - Steve Goldner headshot 300dpi

Why Google Plus Hasn’t Failed

Steven Goldner 05.16.2012

Google Plus isn’t replacing Facebook, but that doesn’t mean it won’t be a wild success, according to Mediawhiz’s Steve Goldner.


ETC
8

baby

Facebook Parenting

Saya Weissman 05.16.2012

It has become a normal part of parenthood to share the experience online, but is that a good thing for the child?


PUBLISHERS
74

PMX

Why Publishers Should Rethink Design

Brian Morrissey 05.15.2012

The Web is failing users with confusing websites that are cluttered with too many ads, according to Hearst’s James Meigs. It’s time publishers get back to great design.


twitter

  • icbomber38
    good comments below article - RT @digiday: Industry vets like weigh in on whether display ads are doomed. http://t.co/g46iCM7b ReTweet Reply Favorite
    (about 7 minutes ago)
  • BMFAustralia
    Are we nearing the end of the banner ad era? Industry leaders debate the future of banner ads. http://t.co/oo0X9TdN via@digiday ReTweet Reply Favorite
    (about 12 minutes ago)
  • AJKhn
    Reading about "The death of banner ads" and then saw words "Native Ad Experience" and dangit...I just ate. http://t.co/9LGCaRla ReTweet Reply Favorite
    (about 1 hour ago)
  • AdslotPublisher
    RT @tydesign: Industry leaders from agencies and publishers chime in on the future of banner ads. http://t.co/BWe2PlTk #advertising #displayadvertising ReTweet Reply Favorite
    (about 1 hour ago)
  • Digiday
    eBay's new approach to social media marketing has tripled engagement levels on FB, according to the company. http://t.co/KtBqNFmd ReTweet Reply Favorite
    (about 1 hour ago)
Follow @digiday


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