Search Results for: YouTube
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Hitler Reacts to Ad Tech
Jack Marshall 05.03.2012Digiday updates the popular Internet meme to include the dictator’s take on the complexity of the advertising technology industry and rise of programmatic ad buying.
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For Your Amusement: World Gone GIF
Saya Weissman 05.02.2012“For Your Amusement” is a new feature for ETC that will collect random, interesting, cool, weird stuff from around the Web that is in one way or another related to the digital media world. Today lots of GIFs and a shadow QR code.
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The Olympics Go for Gold in Social
Josh Sternberg 05.02.2012NBC is working to make this summer’s Olympics a social experience.
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Battle of the Digital Brands: Fender vs. Gibson
Josh Sternberg 05.01.2012Which guitar maker goes to 11 in the digital universe? Click through to find out.
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Mobile Video Ads Start to Catch
Giselle Abramovich 04.30.2012Mobile video hasn’t caught on as fast as online video has, until now.
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Why Publishers Need to be in a TV State of Mind
Giselle Abramovich 04.26.2012When it comes to video, many video content creators are hurt by their cable agreements, warns Clearstream’s Brian Mandelbaum.
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Gawker Moves Vs Commenter Mob
Brian Morrissey 04.26.2012Internet commenting needs to be rethought because it doesn’t give voice to those with dissenting views of the majority, according to Gawker’s Nick Denton.
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Reality Check: Agencies Aren’t Dead, Far From It
Rick Corteville 04.26.2012The death of the agency is an old trope that’s not going to happen, according to Luxus’ Rick Corteville. The agencies that clearly define what they are will do just fine.
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Ad Net to Air TV Spot During ‘The Pitch’
Brian Morrissey 04.25.2012Undertone wants to make the point that most Internet display ads fail to make an impact. So it’s buying commercial time during Sunday’s airing of “The Pitch” on AMC.
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P&G Leans on Digital in Corporate-Image Push
Giselle Abramovich 04.25.2012Last month Procter & Gamble promised that it would shift its marketing strategy to focus less on pushing products and more on building relationships. Its new “Thank You Mom” campaign is proof.
