Search Results for: brands
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Forbes Tries a Half-HuffPo
Josh Sternberg 02.08.2012Under Lewis D’Vorkin, Forbes is trying to turn its site into a publishing platform with a mini-militia of content contributors. Will it work?
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Apple’s Got an App Discovery Problem
Jack Marshall 02.08.2012Even great apps need to be discovered. Through neglect or indifference, Apple’s fumbled the ball on making it easy for people to find new apps.
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Pinterest Power
Saya Weissman 02.08.201210 Pinners to follow on Pinterest, Twitter addiction and more in The Feed.
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Why Online Data Isn’t Enough
Brian Morrissey 02.07.2012Acxiom’s Nada Stirratt sees offline data as a way to verify the good from the bad in the reams of online data being collected today.
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Second-Screen Super Bowl Was a Letdown
Jack Marshall 02.07.2012Some second-screen Super Bowl experiences proved frustrating and difficult to interact with, and added little to either the game or the ads.
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Why Publishers Are Betting on Sponsored Posts
Josh Sternberg 02.07.2012Digital media upstarts like The Huffington Post and Gawker are putting advertiser content next to editorial. Here’s why.
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H&M’s Super Bowl David Beckham Ad on Top
Saya Weissman 02.06.2012The top Super Bowl commercial according to social media analysis from Bluefin Labs is the H&M “David Beckham Bodywear” ad.
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Brands Disappoint in Social Super Bowl
Brian Morrissey 02.06.2012Consumers did their part, tweeting and Facebooking in record numbers, but advertisers mostly took the safe route with ads that weren’t so social.
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Meet the Enemies of Digital Media Innovation
Brian Morrissey 02.06.2012There is all manner of blame to go around for why there’s not more innovation in digital media. Here are some likely suspects.
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Can Agencies Attract Top Tech Talent?
Brian Morrissey 02.06.2012In the newest installment of Digiday’s “Building the Modern Agency” series, we speak to Huge CEO Aaron Shapiro about the challenges traditional shops have in beefing up their tech talent.
