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1464
Results for ‘comScore’
The Sports Marketing Playbook
As The Players’ Tribune marks first decade, publisher Minute Media plots out its future
October 28, 2024
Life Beyond the Cookie
Spurred by retail media and CTV spend, CPG brands are quietly leaving the cookie behind
September 8, 2025
The Programmatic Publisher
The Guardian bets on unified programmatic ad selling as curation gains ground
June 18, 2025
Brand Safety
Nexxen adds CTV tools to tap into political ad market growth
July 25, 2024
Publishing in the Platform Era
Inside the C-Suite: Complex’s new app is the future of its business, CEO says
August 26, 2025
Zero-click Future
Ranking is out, visibility is in as publishers chip away at AI search optimization
November 3, 2025
Evolving Agencies
After tough 2024 and a Q1 revenue fall, what do clients want from GroupM?
May 5, 2025
The Creator Economy
How one company hopes to expand creators’ presence in TV ads as CTV engagement grows
October 22, 2024
Data & Privacy
How programmatic advertising will evolve this year on the heels of audio growth and privacy changes
May 24, 2023
Digiday @ CES
How industry vets tackle CES
January 8, 2024
Life Beyond the Cookie
‘Dragging on for too long’: Ad execs sound off on the beginning of the end of third-party cookies in Google’s Chrome
January 8, 2024
Gaming & Esports
In graphic detail: Gamers are warming up to in-game ads
March 20, 2023
The Creator Economy
The Independent bets big on individual talent-led verticals with the launch of Independent Studio
April 2, 2025
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