digiday:MOBILE | Search Results | Digiday

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Survey: Growing Majority of Marketers Use Mobile

Melinda Gipson 02.25.2011

Mobile marketing grows in adoption by marketers and profitability for publishers, says a joint survey by DIGIDAY and Jumptap.

10 Notable Quotes from DIGIDAY:MOBILE

Brian Morrissey 02.24.2011

Panelists doubt Foursquare’s long-term value, Oral B’s ability to attract followers, and the trouble of mobile rich media. They’re more bullish on mobile branding and competition in platforms.

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