Search Results for: email
-
Smart Stats: TV Budgets Moving to Online Video
Giselle Abramovich 04.30.2012In our latest installment of Smart Stats, industry experts assess TV ad budgets moving to online video, Facebook ad revenue and more.
-
The Filter: What’s Old Is New; What’s New Is Old
Josh Sternberg 04.26.2012In this week’s Filter, we find an old organization trying something new, a new social media company falling back to Earth and an ad exec being, well, an ad exec.
-
The Top Twitter Brags of @dmbrags
Saya Weissman 04.26.2012Check out the top five Twitter brags so far from @dmbrags, Digiday’s Twitter account for sharing digital media-industry tweet-brags.
-
Mobile Still Seeking Its Spot in Marketing Groups
Josh Herman 04.25.2012Mobile marketing can mean many things to different parts of companies. That’s holding it back from becoming a bigger part of brand strategies, according to Acxiom’s Josh Herman.
-
Retort: Cookie Targeting Isn’t Like the Spam Situation
Jeff Weitzman 04.25.2012Adam Berke’s wrong to equate the debate over ad targeting with the situation marketers faced with spam, according to BuySight’s Jeff Weitzman.
-
Why David Kenny Forecasts Mobile as Weather’s Future
Josh Sternberg 04.24.2012David Kenny, CEO of The Weather Channel, gave Digiday insights into The Weather Channel’s digital strategy.
-
Why the Cookie Debate Looks Like the E-Mail Spam Discussion
Adam Berke 04.24.2012Web tracking concerns mirror what happened with spam legislation in the 1990s, according to AdRoll’s Adam Berke. That’s not a bad thing.
-
Battle of the Digital Brands: Tiffany vs. Zales
Giselle Abramovich 04.24.2012In this week’s installment of Battle of the Digital Brands, Digiday compares the social and mobile strategies of Tiffany and Zales. Which jeweler will come out on top?
-
The Digiday Questionnaire: Reuters’ Vikram Somaya
Saya Weissman 04.20.2012“The ad tech folks often buy into their own mythology with a vengeance that’s hard to reasonably understand.”
-
KBS+P’s Darren Herman’s Must-Follows
Josh Sternberg 04.19.2012KBS+P’s Darren Herman gives us his Twitter must-follows.
