Search Results for: netseer
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Standing Up for Audience Targeting
Richard Kite 08.19.2011Audience targeting in the past may have suffered from scale issues, but Interclick CEO Michael Katz argues those are quickly becoming issues of the past.
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Hypebusters: Audience Targeting is Overrated
John Mracek 08.10.2011Audience targeting still falls short compared to contextual placement, according to NetSeer CEO John Mracek.
