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    9062 Results for ‘social marketing’
  • Member Exclusive

    Digiday+ Research Briefing: A look at the state of social marketing as the TikTok ban draws near

    March 13, 2025
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    ​​Digiday+ Research Briefing: A look at the potential of Gen X and baby boomer influencers

    April 17, 2025
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    Digiday+ Research: Facebook and Instagram volley for dominance in brand marketing on Meta

    February 25, 2025
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    Marketing Briefing: ‘High risk, high reward’ — Understanding the state of social media guardrails

    February 18, 2025
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    Digiday+ Research: E-commerce faces competition this holiday season, while brands focus social content on hauls and unboxing

    October 29, 2024
  • Abstract illustration of a mobile content interface with glowing data lines, representing evolving paid social media strategies across platforms for publishers – Digiday and Piano
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    The state of social media marketing for publishers | Trends and tactics shaping paid social

    May 15, 2025
  • The 2025 Notebook

    As social fragmentation continues, marketers rewrite the social playbook

    January 8, 2025
  • The header image shows an illustration of two women looking at their mobile phones.
    Gaming & Esports

    Why Fortnite and Roblox still rely on social to drive discovery and engagement of branded experiences

    July 10, 2024
  • search referral traffic for publishers
    The Creator Economy

    Search or social? Influencer marketing finds itself in the middle

    August 5, 2025
  • Brands in Culture

    As feeds become entertainment hubs, marketers rethink social’s role

    June 1, 2026
  • Marketing on Platforms

    Should brands be so online? Nutter Butter’s extreme social persona speaks to changing brand dynamics

    November 8, 2024
  • Sponsored

    How brands are extending social influence and commanding cross-platform conversations

    June 11, 2025
  • Marketing on Platforms

    ‘There was a conversation’: Vita Coco rides out TikTok U.S. uncertainty with its safety nets built

    February 2, 2026
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