Search Results for: social
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For Your Amusement: ‘Game of Thrones’ Gets Instagramed
Saya Weissman 05.15.2012For you amusement today, “Game of Thrones” gets the Instagram treatment. Plus: GIFs and celeb Klouchebags.
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Campaign Beat: Facebook for Amplification
Giselle Abramovich 05.14.2012Gap, Dairy Queen, Reebok and Warner Bros. are relying on Facebook to amplify their campaign efforts. But is Facebook becoming too crowded?
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Watch the Digiday Conference
Brian Morrissey 05.14.2012Starting today at 9:30 a.m. EST, Digiday will livestream from its website The Digiday Conference.
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Social ROI Isn’t a Mystery
Giselle Abramovich 05.14.2012Marketing Evolution’s Rex Briggs says people who say social media is not about ROI are wrong.
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Inside Overstock’s Social Strategy
Giselle Abramovich 05.14.2012Although Overstock is doing a lot in social media, the company’s president says that Overstock is still figuring the space out.
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Confessions of a Startup CEO
Brian Morrissey 05.14.2012An entrepreneur comes to the defense of VCs, predicts ad tech is destined to be Google’s turf, and sees banner ad prices going to near zero.
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How to Talk Social Media to Big Wigs
Giselle Abramovich 05.11.2012Wes Crnkovich of ad agency Plan B guides brands on how to talk to top execs about social media in a language they will understand.
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Visa’s Social Strategy Follows Behaviors, Not Platforms
Giselle Abramovich 05.11.2012The company’s “Go World” Olympics campaign is heavy into social media, only the brand isn’t trying to check the boxes of many platforms.
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Editor’s Note: Inside The Confessions
Brian Morrissey 05.11.2012Here’s how Digiday does its Confession series to ensure it’s both honest and responsible.
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Study: Digital Divide Between Consumers, Marketers Persists
The Harrison Group 05.11.2012The Harrison Group finds that publishers are treating mobile devices as just another screen to display content while consumers are using them for recreation.
