Digiday
Search Close Search
Digiday
Digiday
Subscribe | Login
Reader
  • Digiday+ Member Subscribe Now
  • Digiday+ homepage
  • FAQ
  • Account Overview
  • Logout
News Digiday + Podcasts Events Awards
  • News
  • Digiday +
  • Podcasts
  • Events
  • Awards

Hot Topics

  • The Programmatic Publisher
  • The Programmatic Marketer
  • Marketing on Platforms
  • Life Beyond the Cookie
  • Brands in Culture
  • Gaming & Esports
  • Modern Newsroom
  • All Topics
Login Subscribe
My Account Logout
  • Special Projects
  • Digiday+ Research
  • WTF Series
  • Newsletters
Publishers’ scorecard on Google’s ad tech remedies: they’re progress, but far from a clean win
  • Media
  • Marketing
  • Media Buying
  • Future of TV
  • Special Projects
  • Digiday+ Research
  • WTF Series
  • Newsletters

Media

The Programmatic Publisher

Publishers’ scorecard on Google’s ad tech remedies: they’re progress, but far from a clean win

After years of waiting for the DOJ to finally curb Google’s ad tech power, publishers are finding the devil in these new remedies.

1 hour ago

Related Coverage

  • Who wins and loses from the remedies to Google’s ad tech monopoly
  • Remedies vs reality: Publishers weigh what Google’s ad tech break up could really deliver
  • Can adland realistically reduce its reliance on Google’s vertically integrated ad stack?

Featured

The Creator Economy

MrBeast is so big, Beast Industries turns down eight-figure brand deals if they aren’t the right fit

April 14, 2026
Member Exclusive

Digiday+ Research: How Dow Jones, Forbes, The Guardian and other publisher revenue streams are shifting in 2026

April 1, 2026
Digiday Publishing Summit

Time pitches GEO insights into a new brand offering

March 31, 2026
  • Digiday Publishing Summit

    What The New York Times looks for in AI licensing partnerships

    1 hour ago
  • Digiday Publishing Summit

    How Semafor is redefining the head of video role

    September 22, 2026
  • Sponsored

    In the zero-click era, visibility alone is no longer enough for brands

    11 hours ago
  • The Business of AI

    Comscore data shows how AI discovery is splintering beyond ChatGPT

    September 22, 2026
  • AI Revenue Generation

    Paywall violation ‘eviscerates’ fair use defense: What OpenAI-NYT twist means for publishers

    September 21, 2026
  • Modern Retail

    Walmart adds marketplace data, deeper AI features to Scintilla insights platform

    September 18, 2026
  • play soccer
    The Creator Economy

    How women athletes are betting on the creator playbook

    September 18, 2026
  • Digiday Publishing Summit

    Axios preps new Axios Direct feeds for AI models, agents as revenue tops 2026 goal

    September 18, 2026
  • Retail Media Rewritten

    Nearly all luxury resale transactions on TikTok Shop US now come from livestreams

    September 17, 2026
  • Member Exclusive

    Media Briefing: Overheard at the Digiday Publishing Summit, Sept. ‘26 ‘Google Zero’ edition

    September 17, 2026
  • Navigating Economic Instability

    ‘It’s hard to be a sub-billion dollar company’: The investment banker’s diagnosis for ad tech’s public woes

    September 16, 2026
  • The Creator Economy

    IAB Creator Upfront: Why a half-built infrastructure is holding back CFO buy-in 

    September 16, 2026
  • Digiday Publishing Summit

    How Reuters’ dynamic paywall is boosting subscriptions and ads

    September 16, 2026
  • 1
  • 2
  • 3
  • …
  • 971
  • >

Looking for something?

DIGIDAY+

Get access to tools and analysis to stay ahead of the trends transforming media and marketing

Subscribe

My Account

Visit your account page to make changes and renew.

Account

Newsletter

Get Digiday's top stories every morning in your email inbox.

Connect

Follow @Digiday for the latest news, insider access to events and more.

  • FAQ
  • Advertise
  • Privacy Policy
  • Masthead
  • Digiday Media
logo
© 2026. All rights reserved